#AskDelphine campaign to highlight African business risks

17 Feb 2016
Financial Nigeria


The campaign will give risk managers in Africa a heads up on leading risks on the continent ahead of the Africa CEO Forum.

Delphine Maïdou, CEO, Allianz Global Corporate & Specialty for Africa

The Africa CEO Forum, the annual international conference for African CEOs, bankers and investors, has launched a campaign, tagged #AskDelphine. The campaign is based on the 2016 Allianz Risk Barometer, an annual survey on corporate risks published recently by Allianz Global Corporate & Specialty (AGCS). 

The campaign is designed to send questions to Delphine Maïdou, AGCS’ Africa CEO, through the Twitter handle, @africaceoforum, and the LinkedIn page of the Africa CEO Forum. Followers will ask Maïdou about Africa’s business risks for 2016 and beyond.

The campaign will run in both English and French for one week and responses from Maïdou will be tweeted on the same Twitter handle and those of AGCS: @AGCS_Insurance and @Allianz. Brokers, risk managers and stakeholders can participate by replying, retweeting, liking and sharing the content using the hashtag, #AskDelphine. The responses will also be posted on the event’s LinkedIn page.

The campaign will give risk managers in Africa a heads up on leading risks on the continent ahead of the Africa CEO Forum scheduled to hold in Abidjan, Ivory Coast, from 21-22 March. Maïdou and other colleagues at AGCS Africa will participate at the forum and discuss the topic: The Finish Line: Becoming an African Champion.

According to the 2016 Allianz Risk Barometer, many businesses in Africa are facing a growing number of challenges which threaten their profitability and possibly also their business models. Major risk for businesses in Africa and Middle East are macroeconomic developments such inflation, deflation, and drop in commodity prices, the survey revealed.

Maïdou noted that “Risk management is an ever changing discipline and it is important for us to constantly engage brokers, risk managers and other stakeholders beyond our four walls to get a sense of the type of risks they are dealing with and how we as AGCS Africa can work with them.”

“While businesses in Africa are less concerned about the impact of traditional industrial risks such as natural catastrophes or fire, they are increasingly worried about the impact of other disruptive events, fierce competition in their markets and cyber incidents, so this platform enables AGCS Africa to continue our discussion in finding relevant risk management and insurance solutions,” she said.

The forum, which is organised by Groupe Jeune Afrique, Rainbow Unlimited and African Development (AfDB), will be attended by business leaders and senior public officials including the Ivorian President Alassane Outtara, and the Kenyan President, Uhuru Kenyatta of Kenya.

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